LG Display wants to make OLED panels more attractive to consumers and is showing off some concepts ahead of the Consumer Electronics Show in January.
The OLED Shelf concept uses two transparent, 55-inch OLED screens that LG Display initially launched in 2019. They’re 40 percent transparent, but according to The Verge, LG’s concept includes an opaque sheet that can roll down “like a projection screen” to make the images look more saturated.
One display sits on top of the other, as can be seen from the visible horizontal line that dips through the two, and the pair has a mantel-like shelf on top.
LG’s transparent OLED panels can currently be found in shopping malls, subways and museums. The technology appeals to commercial customers with its thin build and light weight, and the transparent screens are typically 1080p. The OLED shelf, on the other hand, is a demonstration of how the technology could be used in the living room.
LG wants OLED Shelf to look like living room decor, a concept we’ve already seen in products like LG’s Gallery Series and Samsung Frame TVs.
Since the OLED screens are transparent, you could theoretically put other art or photos behind them that would be visible when the screen isn’t in use. For example, you can also show a work of art on one screen and a TV program on the other.
Since this is a concept, the OLED shelf may never make it to store shelves.